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Manufacturer spotlight: Biral pumps

Biral pumps

Our manufacturer spotlight series today continues with a look at one of our best manufacturers: Biral pumps. A Swiss manufacturer whose products we have stocked for many years, they are an exceptional company with fantastic values, a storied history and a fantastic selection of pumps. To familiarise our readers with the Swiss company, we have produced this hopefully illuminating introductory post.


2019 marks Biral’s 100th anniversary as a company. It began life in 1919 as Bieri Pumpenbau AG in Switzerland. Founded by Friedrich Bieri, it started as a repairs shop. It wasn’t until the 1960s that the company underwent serious changes: new premises were built, several subsidiaries were established, and export business was expanded. Since then, Biral has only gone from strength-to strength. In 1988, Biral Germany and Biral Holland were founded. In 1999, Biral invented the very first high efficiency circulation pump. And in 2009, they were recognised for their superb total quality management by Esprix, receiving their TQM award.


Expertise, reliability and close customer relationships: the three values Biral prizes above all else. Their expertise shines through in not only the sophistication of their products, but also in the training and information events they hold at their Swiss campus. Biral products are unfailingly reliable and their 24/7 support ensures customers always feel valued.

Additionally, Biral have shown that the emphasis they place on energy efficiency applies to their company buildings too. In 2011, two of their buildings in Munsingen were renovated, culminating in a massive reduction in heating oil consumption of 75%.


Our own range of Biral pumps encapsulates all these aforementioned values: they are all innovative and remarkably well-designed, they are robust and reliable with a long working life and they are incredibly easy for customers to install and use.

One of their most popular on our site is the Biral domestic variable speed circulator. One of a range of tremendous central heating pumps manufactured by Biral, the AX-123- domestic variable speed circulator is extremely energy efficient. For homeowners looking to reduce their heating bills, it is a great option. The integrated electronic inverter controls the speed of the pump to ensure that the demands of the system are always met, guaranteeing peak efficiency always. It’s exceptionally user-friendly too: it has intuitive and easy to understand controls. Domestic circulating pumps don’t get any better than this!

If you have any questions or queries about the suitability of Biral pumps for your home, please do not hesitate to give us a call or send us an email. A member of our friendly and knowledgeable team will be in touch to help you find the perfect product.

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